Sales funnels have been around for a long time, probably since humans first arrived on Earth. When early man wanted to get a person or animal to do something, a basic sales funnel was used (OK, OK, it wasn’t exactly the same! By stick with it…) Sales funnels are used to get your business from unsuccessful and unprofitable to profitable success. When your caveman ancestors needed to eat, they used the precursor to today's modern sales funnel to attract animals.
After several days of having nothing to eat but plants, a tribe of early humans would be desperate for some meat. This is because meat carries a lot more protein than plant-based foods. Protein is needed by the human body for optimal health and well-being. So after "No Meat Monday" stretched into "Nothing but Plants All Week", your plant-munching ancestors that longed for a saber-toothed tiger steak knew they had to do something.
Basically, they had to attract the type of animal they wanted to eat.
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